Copywriting for the Internet Training in London and Kent
Arrows Up’s copywriting for the internet training is will guide your team on the importance of copywriting in driving search traffic to your site and converting visitors into customers. It will take into account your specific industry and review the copy you already have on your site.
What will we learn?
How to write to convert
- Identifying what stage visitors are at in the conversion funnel
- How to write to move them to the next stage in the conversion funnel
- The effectiveness of calls to action
Copywriting and search engines
- The fundamentals of copy and search
- How to identify search intent
- Discovering keywords and writing with them in mind
Writing for your readers
- How to identify and speak their “language”
- Writing to be heard
- Writing to instil confidence in your brand
Training in London, Kent or your own offices
Arrows Up’s SEO copywriting training was created for companies in London and Kent. It also provides options to train your employees across the UK. If you have a team waiting to write engaging, ranking copy and need guidance on how to start enquire about the course below.