Copywriting for the Internet Training in London and Kent

Arrows Up’s copywriting for the internet training is will guide your team on the importance of copywriting in driving search traffic to your site and converting visitors into customers. It will take into account your specific industry and review the copy you already have on your site.

Enquire about the course

Who is it for?

This training is designed for any marketer, copywriter or journalist who wants to ensure their written words have a big impact on the internet. It is for both new and seasoned writers who have an interest in driving more visitors to their pages and ensuring those visitors convert.

What will we gain?

You and your team will learn how to write in a way that helps your website to rank higher in the search engines. You’ll learn about keyword research and the importance of using search queries effectively in your writing. You’ll also discover how to write in a way that leads your visitors down the conversion funnel.

How long is the course?

This is an in-depth training course that lasts half a day which equates to 3 hours plus breaks. It includes activities to help delegates remember as much of what they’ve learned as possible.

What will we learn?

How to write to convert

Identifying what stage visitors are at in the conversion funnel
How to write to move them to the next stage in the conversion funnel
The effectiveness of calls to action

Copywriting and search engines

The fundamentals of copy and search
How to identify search intent
Discovering keywords and writing with them in mind

Writing for your readers

How to identify and speak their “language”
Writing to be heard
Writing to instil confidence in your brand

Training in London, Kent or your own offices

Arrows Up’s SEO copywriting training was created for companies in London and Kent. It also provides options to train your employees across the UK. If you have a team waiting to write engaging, ranking copy and need guidance on how to start enquire about the course below.

Half day (3 hours plus breaks)

£350 plus travel